Land Academy: Investors Newsletter – Volume 50

Jan's Transaction Coordination (TC) Tips:

“Due Diligence”

As a transaction coordinator not only do I process and complete escrows but also research and complete due diligence as needed.

Researching a property to see if it conforms to the 8 “A’s”, obtaining purchase agreements and other documents, calling various county planning, zoning, building and tax departments is crucial to confirming facts about the property you are working on.

This leads to a smooth and successful Acquisition and future Sale with no surprises down the road.

Teaching your TC how to do these skills will save you time and benefit your workflow leaving you time to obtain more transactions.

Here’s to many happy deals ahead!

Jan Swanson

Optimizing Your Mailer Strategy for Land Deals:

How Many Mailers Does It Take to Secure a Land Deal?

Generally, it takes between 7,000 and 9,000 mailers to initiate a transaction with over 50k in gross margin. However, the success of your mailer campaign hinges on various factors.

  • Target Area Selection: Ensure your chosen areas pass the Red Yellow Green test. Seek feedback from peers in our group to assess your zip code selections and RYG test for validity.
  • Experience Matters: With extensive experience in sending millions of offers, I’ve learned that continual adjustment of mailer content is crucial. Seek peer review within your Land Academy group to refine your mailer for optimal results.
  • Seller Identification: Your potential seller’s perception of you matters. Consider how your online presence, particularly your website, influences their decision to engage. Ensure your presentation resonates with your target audience.
  • Quantity vs. Quality: While more well-executed mail is advantageous, success isn’t solely reliant on volume. Aim for a balanced approach and evaluate your mailer yield annually for refinement.
  • Phone Response: The proficiency of the individual answering your calls significantly impacts your success. Consider leveraging the expertise of peers to enhance your phone handling capabilities.
  • Pricing Precision: Personalized pricing is paramount for a successful mailer campaign. Dedicate sufficient time to pricing and seek validation from peers like Jill to ensure accuracy.
  • Financial Outlook: Correctly executed mailers can yield substantial profits. With proper execution, a mailer campaign can potentially generate significant returns, translating into lucrative financial outcomes.

Steven Jack Butala

Join Our Discussion:

Explore in-depth land buying and selling strategies every Thursday with our Land Academy group. Contact support@landacademy.com for an invitation as a guest.

Interested in joining Land Academy but not sure if you are a great fit? Schedule a call with our team and get your questions answered! You can also sign up to receive a one-time invitation to our weekly member call.

Have a Deal and Need Funding?

Land Academy's website was recently updated, tell us how we are doing!

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April O2O Direct Mail Insights Thumbnail

New Rates Effective January 17:

The price of Standard and First Class postage has been increased by $0.02 per letter Which goes into effect 1/17/2024 for All of our Customers and Retail direct USPS users on 1/22/2024.

Docs Ready & Neighbor Letter

New Mailer Rates Effective 1/17/2024:

$0.71 per letter – for Non Members

$0.67 per letter – for Land & House Academy Members

Concierge Data

New Mailer Rates Effective 1/17/2024:

$1.34 per letter – for Non Members

$1.30 per letter – for Land & House Academy Members

O2O Last Month Numbers:

Mail Sent
0
Properties Purchased
0
Data Pulled
0

O2O Apr 2024 Stats:

Average Investor Order Cost: 5,154.67

Average Investor Mailing Qty: 7,694 Letters (20% Increase)

Top Mailing Qty for 1 Order: 126,000 Letters

We recommend mailing 7,000 to 10,000 letters per campaign based on observed trends.

Please send us an email at support@offers2owners.com to learn more!

As we enter Quarter 2 of 2024, your voice matters to us at Offers2Owners!

At Offers2Owners, our goal is to optimize your mail costs and improve your overall experience.

Your valuable feedback will guide us in customizing our services to align with your needs. We value your partnership and the chance to serve you better.

Don’t miss the opportunity to share your insights with us by participating in our Quarter 1 Survey.

Have questions or want to learn more about Offers2Owners?
Want to learn more about Concierge Data?
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Don't Miss Out

We always have something going on. Unsure what day or at what times? Checkout our calendar below to keep up to date with the latest in all things Land Academy!

Podcast Corner

Don’t forget to catch up on the latest episodes of the Land Academy Podcast! Each week we share valuable information and insights on buying and selling land, for free!

Land Academy Member Success Stories:

“Just wanted to share that thanks to Land Academy and my awesome LA deal funding partners, I was able to pull my kids out of public school and send them to a private homeschool hybrid program. They started at the new school yesterday. We are a single income household with four young kids and some fairly substantial student debt left to pay off (yes, we are Millennials). Aiming to have my land business pay off the rest of the student debt by the end of the year and to go full-time in land by March 2025. Anyways, we could not have done this for our kids without the information and support of this program and group. A relatively small financial milestone, but a massive one for my family! Thank you!”

Blake, Land Academy Member

Newbie here – Just wanted to post a quick note for the new newbies. Did my first mailing (only 2400 pieces) in mid-October. The response was overwhelming – turned down 12 properties and committed to 5 to buy. I only concentrated on 1–5-acre parcels to get my feet wet and to understand the process. Closing today on my 1 of 5 that I am purchasing. The rest will close in the next 2-3 weeks. I will post again when we sell these. GET THAT MAIL OUT!!

Matt, Land Academy Member

HAPPY INVESTING!

Team Land Academy

No need to hire staff - we did it for you.

Land Academy PRO is the brainchild of founders Steven Jack Butala and Jill DeWit. Designed at the request of Land Academy members who are ready for a higher level, we’re excited to continue to provide the tools and support needed by professional investors.

Each level comes with a preset amount of included data, Concierge Mail service, and postage. For example, the Green level includes 6,000 units of completed-for-you mail completely out the door at no extra cost to you.

All levels include a PatLive introduction and preset script (we will set up your phone answering for you), use of Land Academy’s personal Transaction Team to manage your deal flow, an AirTable (CRM) base setup managed by our (and your!) Transaction Coordinator, personal consulting, regular office hours, and includes your Land Academy subscription cost.

If you’re making this a business, Land Academy PRO takes the work off of your plate so you can focus on the things that matter – like running your business.

Green

$10,060

per Month

Silver

$14,590

per Month

Gold

$19,120

per Month

Platinum

$23,650

per Month

Black

$28,180

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
6,000 mailers 9,000 mailers 12,000 mailers 15,000 mailers 18,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value $500 value $500 value $500 value $500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value $7,500 value $7,500 value $7,500 value $7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value $100 value $100 value $100 value $100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
- - $1,000 value $1,000 value $1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value $2,500 value $2,500 value $2,500 value $2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value $150 value $150 value $150 value $150 value
FREE Career Path Access
$23,000 value $23,000 value $23,000 value $23,000 value $23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value $300 value $300 value $300 value $300 value
Subtotal: $8,550 value $8,550 value $9,550 value $12,050 value $12,050 value
Mail Value: $7,500 value $11,250 value $15,000 value $18,750 value $22,500 value
Total Value: $39,050 $42,800 $47,550 $53,800 $57,550
Apply Now Apply Now Apply Now Apply Now Apply Now

Green

$10,060

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
6,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
-
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $8,550 value
Mail Value: $7,500 value
Total Value: $39,050
Apply Now

Silver

$14,590

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
9,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
-
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $8,550 value
Mail Value: $11,250 value
Total Value: $42,800
Apply Now

Gold

$19,120

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
12,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $9,550 value
Mail Value: $15,000 value
Total Value: $47,550
Apply Now

Platinum

$23,650

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
15,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $12,050 value
Mail Value: $18,750 value
Total Value: $53,800
Apply Now

Black

$28,180

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
18,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $12,050 value
Mail Value: $22,500 value
Total Value: $57,550
Apply Now

Disclaimer: *We have a monthly “use it or lose it” policy with mail and data – Land Academy PRO is designed to keep you on-track and consistent.

To cancel, all packages require a 30 day notice to move you back down to regular Land Academy membership.

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