2025 Real Estate Market Prep: Step 5 - Execute & Grow Your Team

2025 Real Estate Market Prep: Step 5 – Execute & Grow Your Team

The Land Academy Show | Growing Your Team

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2025 Real Estate Market Prep: Step 5 – Execute & Grow Your Team

The Land Academy Show | Growing Your Team

Never Miss an Episode!

Subscribe to the Land Academy podcast

Is 2025 the year you finally cash in on real estate? Steven Jack Butala and Jill DeWit break down step five of their market adjustment plan, revealing how to capitalize on shifting mortgage rates and score incredible deals. They dive deep into a unique situation with a messy title, debating the risks and rewards of closing without title insurance. Plus, learn when it’s time to grow your staff and why waiting can be your biggest mistake.

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2025 Real Estate Market Prep: Step 5 - Execute & Grow Your Team

This is episode number 2088. This is the fifth installation, step five where we’ve been talking about preparing for the 2025 real estate market adjustment. It’s inevitable. In this episode, we’re talking about executing the plan, executing what you’ve developed, and then growing your staff so that you can make a bunch of dough. Each day on the show, we answer a question from our Land Academy member discord forum. We take a deep dive into land-related topics at your request.

Zane and Tara wrote, “I’m wondering if I’m crazy to do this deal and want some insight. We always go through tile and escrow but a unique situation came our way and I want to do it but maybe I’m crazy. It’s 2 flat acres with a decrepit but lived in a mobile home near Fayetteville, Tennessee. It’s right off a highway with homes and farms around it. Two sales ago, the property was bought at a tax auction and then it was sold to the current owner. They were able to secure a loan to the property at that time. I’ve seen the lien and payoff paperwork so the property is free and clear.”

It’s brilliant.

This is cool. “With the messy title, I don’t think that was a mess from the sale before. I need to buy this without escrow or title insurance.” I’m impressed they were able to get financing on it.

We know them. You guys have come a long way. I’m proud of you.

“We need to do this without escrow or title insurance. It’ll be our first time doing this. I’ve got the property under contract for $5,000. Raw land around there is going for about $15,000 an acre in the area. With the previous tax auction purchase, I’m not certain it’s insurable, though, which brings the value down but I’m not certain how much. Realtors have not been helpful on this property, unfortunately. What are your thoughts? I did speak to a lawyer and he was thinking of closing. He would need to go through quiet title proceedings.” Do you know what I think?

Buy it.

I don’t have much to say. At $5,000, I’ll roll the dice.

Take this how you all will. I built this company by buying back tax properties and reselling them on the internet.

It’s 2 acres.

Tens of thousands of properties I did this exact thing very successfully. I did it in the back of my head saying every time I did a deal like this, “If it all goes wrong, I lost $5,000. Who cares?” That’s not going to happen here. A lawyer is going to say, “You have to go through a quiet title because that’s the way the universe has intended it. Plus the universe has empowered me to show you the way. This is going to take about 6 months and cost about $450,000.” Don’t listen to that. That’s what lawyers think.

Lawyers can’t do any math. He or she doesn’t understand. Buy the property and find out what it’s worth. It’s worth probably $20,000 to $30,000 with the mobile home owner. Even as bad as it might be, it’s got utilities in place. We sell it on the Facebook marketplace and tell this story. “I did this and this. I don’t know anything about it. The first $18,000 gets it.”

It’s a bummer. Over the years, we have wished we could find and I don’t know why it’s not a thing. All I can think of is money but why do escrow and title companies won’t close a deal without title insurance? You can’t use them as an unrelated third party, which you should.

Escrow and title companies are hidden insurance salesmen. That’s why.

That’s true. It’s about the money. I do know that. It’s a bummer.

Preparing For The 2025 Real Estate Market Adjustment

Our topic is all about step five and your preparation for the 2025 real estate market price adjustment. Please go back and read the four episodes. They build up to you executing all the stuff that we talked about. If you took the first four steps, it’s time for you to send out a mailer and get a bunch of people calling you back because of this unique situation that’s going to happen in 2025, where the market is going to adjust itself and then ultimately grow your staff. Let me be specific. What makes 2025 different? For the last several years, a ton of people bought properties after COVID.

These are houses, not necessarily land. They bought these properties with mortgages that adjust after 3 or 5 years. They’re called 3-in-1 and 5-in-1 mortgages. For 3 or 5 years, these people have enjoyed a fixed mortgage rate. If you remember, it wasn’t that long ago when it was around 3%. Some of them were sub 3%. Mortgage rates are 7% or 8% so they’re going to get a huge adjustment. In layman’s terms, it means that if their mortgage is around $2,000 a month, it’s going to go to $4,000 a month and most people can’t handle that with an existing job. As I understand it, they’re not going to get any warning.

We never do. You should have read the fine print.

They want it when that happens. You want them to be staring at the offer that you sent them to get them out of their house.

Not only that. You, more than I, are watching the values and the correction coming and ticking down. It’s not like we arbitrarily said, “It’s 2025, we feel it.” No, it’s watching it. You’ve come to me often and said, “Look what’s happening. This is coming.”

The data shows us where exactly this is happening, where it’s acute, and where it’s not. There’s so much data available all over the internet about where these mortgages are, what ZIP codes are more prevalent, and which ones are receiving price adjustments more than the others. To some degree, there’s a crystal ball associated with it. You can see this unfolding. There’s going to be some massive deals out there.

I’m excited.

Me too.

Executing The Plan And Growing Your Team

Execute is all about doing it. Don’t hold back, send out the mail, create a system, and don’t stop. When it becomes so overwhelming, wearing all the hats yourself and you need to bring in some help, then you need to bring in some help. That’s not nuts. You should do it. Whether you have VAs doing some of the little routine, monotonous stuff while you do the big picture stuff, which is nothing wrong with that, to hiring in-house.

When things get so overwhelming, don’t try to wear all the hats yourself. You need to bring in some help. Share on X

We have a product where we help people called LA Pro. They could use our internal staff who do deals, manage to close, and everything in between. Get that help. Know what you’re good at, what you like, what you suck at, and what you don’t like. Get someone to do those things so you don’t have to back off at all. It’s going to be a good year. I’m excited.

This is a make hay while the sun shines situation. You don’t want your lack of access to help stop you from taking advantage of the market. I don’t think it’s going to stop on December 31st, 2025. It’ll bleed into 2026 and we’ll know a lot more as the year progresses. If you already own a company and you’re buying and selling real estate, you know about growing your staff.

I put this in here because if you’re brand new, I want you to think about it. I don’t want you to worry about it. I want you to know that at some point during 2025 and probably beyond, you’re going to hit a wall about how much you can accomplish in an 8 to 10-hour day or whatever it is. You need to think about getting assistance, whether they’re overseas. It’s part of life.

It’s all these things we talked about in the show. We have so many people who are doing all kinds of different things. There are people who can share staff. I talked to a guy. He’s good. He’s a transaction coordinator. He got that individual before we had LA Pro. He was like, “Should I wait? Should I hire someone?” We both said, “Don’t wait. Hire someone. It’s going to be a little while before we’re ready.” He’s like, “I have this great transaction where I’m like, ‘Is she full-time or part-time?’” She said, “Part-time.”

There are people who are trained and ready to help. He’s like, “I’m about to add a layer.” I said, “You’re ready.” He’s on a career path. I said, “Don’t get rid of your transaction coordinator. Add LA Pro.” It’s going to free them up to do some of the other things. My team will take care of the mail and all the escrows. They’ll get deals done that probably couldn’t have gotten done by other people. They’ll get them closed and done. It’s going to be even better when you have the two. That’s growing your staff.

If you’re ever asking yourself if you should wait, don’t. Should you wait to buy a new car and finance it? Yes, you should never do that. Should you wait to get married or have children? Yes, you should wait. When it comes to business and starting a company, you should never wait. Don’t wait to send out a mailer. Don’t wait for next year’s data.

Don’t wait for your business cards to arrive in the mail or your office to look beautiful.

You need to barrel through making business decisions. The faster you make mistakes, the faster you’re going to be successful.

That’s good. I like that. What are some of the big mistakes that you’ve made?

I haven’t made any massive mistakes because I made tons of them over the early professional years I had.

I have some. It could be a mistake but to me, I see it as a good decision. I’ve been too picky on some deals in 2023 that I probably should have pulled the trigger on but I’m going to argue that I’m saving my money for something greater. I’m fine with that.

There was a time when the market was conducive to it. We were closing multiple deals a day. We were buying and selling multiple pieces of property a day. Jill and I are at a point where we are comfortable with the decisions that we make transaction-wise. We don’t do that many deals a year but the ones we do, they make hundreds of thousands of dollars on them each. That’s what works for us. That’s not what I would recommend for you. If you’re younger or just getting into this, put your helmet on and smash through it. Join us next time for five more theoretical, interesting episodes. You are not alone in your real estate ambition. We are Jack and Jill, information and inspiration to buy undervalued property.

Important Links

No need to hire staff - we did it for you.

Land Academy PRO is the brainchild of founders Steven Jack Butala and Jill DeWit. Designed at the request of Land Academy members who are ready for a higher level, we’re excited to continue to provide the tools and support needed by professional investors.

Each level comes with a preset amount of included data, Concierge Mail service, and postage. For example, the Green level includes 6,000 units of completed-for-you mail completely out the door at no extra cost to you.

All levels include a PatLive introduction and preset script (we will set up your phone answering for you), use of Land Academy’s personal Transaction Team to manage your deal flow, an AirTable (CRM) base setup managed by our (and your!) Transaction Coordinator, personal consulting, regular office hours, and includes your Land Academy subscription cost.

If you’re making this a business, Land Academy PRO takes the work off of your plate so you can focus on the things that matter – like running your business.

Green

$11,066

per Month

Silver

$16,049

per Month

Gold

$21,032

per Month

Platinum

$26,015

per Month

Black

$30,998

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
6,000 mailers 9,000 mailers 12,000 mailers 15,000 mailers 18,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value $500 value $500 value $500 value $500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value $7,500 value $7,500 value $7,500 value $7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value $100 value $100 value $100 value $100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
- - $1,000 value $1,000 value $1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value $2,500 value $2,500 value $2,500 value $2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value $150 value $150 value $150 value $150 value
FREE Career Path Access
$23,000 value $23,000 value $23,000 value $23,000 value $23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value $300 value $300 value $300 value $300 value
Subtotal: $8,550 value $8,550 value $9,550 value $12,050 value $12,050 value
Mail Value: $7,500 value $11,250 value $15,000 value $18,750 value $22,500 value
Total Value: $39,050 $42,800 $47,550 $53,800 $57,550
Apply Now Apply Now Apply Now Apply Now Apply Now

Green

$10,060

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
6,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
-
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $8,550 value
Mail Value: $7,500 value
Total Value: $39,050
Apply Now

Silver

$14,590

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
9,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
-
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $8,550 value
Mail Value: $11,250 value
Total Value: $42,800
Apply Now

Gold

$19,120

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
12,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $9,550 value
Mail Value: $15,000 value
Total Value: $47,550
Apply Now

Platinum

$23,650

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
15,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $12,050 value
Mail Value: $18,750 value
Total Value: $53,800
Apply Now

Black

$28,180

per Month

Concierge Data+ (with data) Included mailers each month (data + concierge + mailer + postage). Our team will do your data for it and get it out the door.
18,000 mailers
PatLive introduction at no cost We will help you establish your first script and get PatLive set up on your behalf to answer your phones.
$500 value
Transaction Coordinator Use of our personal Transaction Coordinator team to manage your deals. Trained and ready to go!
$7,500 value
AirTable Ready-for-you CRM managed by your personal Land Academy Pro Transaction Coordinator
$100 value
Personal Consulting 1 on 1 personal consulting with our Transaction Coordinator each week.
$1,000 value
Regular Office Hours Regular office hours with Jack and Jill + our staff. Private for LA Pro Members Only. (Think Career Path Office Hours)
$2,500 value
ParcelFact ParcelFact is included in your LA Pro membership with unlimited pulls.
$150 value
FREE Career Path Access
$23,000 value
Land Academy No more separate charges - Land Academy is included with LA Pro Membership. This includes all education, tools, support, and future releases.
$300 value
Subtotal: $12,050 value
Mail Value: $22,500 value
Total Value: $57,550
Apply Now

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To cancel, all packages require a 30 day notice to move you back down to regular Land Academy membership.

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