Land Academy Member Kyler Dawson (CFFL 401)

Land Academy Member Kyler Dawson

Recording Location: 33.840103, – 118.391379

Transcript: 

Jack Butala:                            Jack Butala with Jill DeWit and Kyler Dawson today.

Jill DeWit:                               Hey.

Jack Butala:                            Welcome Kyler.

Kyler Dawson:                      Hi guys.

Jack Butala:                            We’re really happy to have you on the program today. Today our show is all about you.

Kyler Dawson:                      Perfect, sounds good. I’m excited to be here.

Jack Butala:                            Awesome. Jill’s got some real specific questions because she’s like that.

Kyler Dawson:                      Okay, shoot.

Jill DeWit:                               It’s so funny. I’m not normally the organized one, but in this area I am. I want to ask you first kind of your back story. Let me tell you what I’m going to ask. I’m going to ask you your back story if you want to just tell us a little about your history, then I want to go into how you found us, and then I want to hear what you’re doing now.

Kyler Dawson:                      Okay, perfect. I’ll just jump in. If I start talking too much just cut in and stop me. About a little under two years ago I was working full-time and just kind of wanted something else to do. The monotony of my day-to-day job was getting to me, and I just wanted to find some kind of side thing to do and keep my full-time job. I had a commute to work, about 45 minutes each way, so I just started listening to podcasts, a bunch of different business podcasts, trying to get [inaudible 00:01:15] of what I could do and all that. I came across a podcast for land investing and it wasn’t y’all’s. It was a different person’s. I liked the idea of it and the numbers seemed to make sense so I did research on my own and I decided to go ahead and purchase that program. I did that program for probably about six or seven months. Throughout the entire process I felt like there were just holes throughout it where I just wanted more information or there had to be a better way to do this or that. Just a little bit about that, I was getting data from the county directly, so I think you guys know that that’s like looking at the matrix and trying to decipher the information.

Jack Butala:                            Kyler, you can use Mark’s name on the air.

Kyler Dawson:                      Okay, yeah it was Mark’s program.

Jill DeWit:                               I was waiting.

Kyler Dawson:                      Yeah, I was trying to be politically correct here, but yeah, so it was Mark’s program. Nothing against the program because it brought me to land business and it gave me the idea and the passion. Just dealing with the county data, I’d send a mailer out, and no lie, 50% to 75% of the letters came back as undeliverable.

Jill DeWit:                               Oh gosh, wow.

Kyler Dawson:                      That name, that address, whatever.

Jack Butala:                            Wow.

Kyler Dawson:                      It was just, maybe it was just the counties I was dealing with, but it was just super frustrating and I just had so many questions about different things. I bought a couple properties through him and was lucky enough to sell them for a profit, but I just bought them completely wrong. I mean, I was just getting lucky and I just knew that there was a better way to do this. I went back and just started searching land investing podcasts and somehow stumbled across y’all’s very first podcast, I think it was a different one than what it’s called now, but just on y’all’s podcasts, the first few I listened to, y’all were answering a lot of the questions that I already had, so I knew there was more to you guys and there was more to this business than I knew. I think I emailed Jill a few times and I read everything on y’all’s website, read all of the reviews I could just because …

Jack Butala:                            Do you remember that Jill? Do you remember talking to Kyler the first day?

Jill DeWit:                               I don’t, no.

Jack Butala:                            No?

Jill DeWit:                               No, sorry.

Jack Butala:                            How long have you been with us by the way?

Kyler Dawson:                      I bought y’all’s program last February, so this will be 12 months.

Jack Butala:                            All right wow, this is a good test then. 12 months later.

Jill DeWit:                               Yeah, cool.

Kyler Dawson:                      We can get into my financials later, I’ve kept pretty good financials, so we can do that later.

Jack Butala:                            As long as they’re black. Are they black or red?

Kyler Dawson:                      They’re green. They’re green.

Jack Butala:                            They’re Land Academy green.

Jill DeWit:                               Perfect.

Kyler Dawson:                      They’re Land Academy green. I emailed Jill a few times and then I got kind of that blast email saying you get a free property if you buy today or whatever. I was like, “Okay, I’m going to do this. If I sell the property I’ll, you know, recoup pretty much the investment and all this kind of stuff, and I think there’s more to this.”

Jill DeWit:                               Perfect.

Kyler Dawson:                      I did it, bought the program in February, and kind of the rest is history. I’ve been doing it ever since and it’s night and day different. The back office support that we get with you guys, not just the program but then SuccessPlant, and then when Data2Doorstep came out and RealQuest, I was like a kid in a candy store looking at that data compared to what I was used to.

Jill DeWit:                               I’m so glad.

Kyler Dawson:                      It was just amazing. I’ve been doing it ever since last February, I guess I really started in March because I was doing the program in February, but it’s been a lot of fun and I probably spent, I would say an average of three hours a week on this business, and some weeks I didn’t work on it at all.

Jill DeWit:                               Nice.

Kyler Dawson:                      It’s truly a side business for me. I’ve got a full-time career and everything, so that’s kind of my back story. I can go into any more details that you guys want. I’ll let you guys kind of guide me.

Jack Butala:                            Jill and I are just sitting here fist bumping each other. Seriously, because there’s some people that look at, they just don’t understand it. The first time I went into RealQuest a lot of years ago I was the same way. I’m like, “I’m going to turn this into some serious stuff,” and it sounds like you had the same experience.

Kyler Dawson:                      Yeah. I don’t think people truly understand the quality of the data that we get through RealQuest unless you’ve had to deal with the counties. I mean, its just, it’s crazy. I have a full appreciation of it. If you want to try it out just call a county and get a list from them, get a hard CD that they’ll mail you and you’ll see what I’m talking about.

Jack Butala:                            Yeah.

Jill DeWit:                               Right. You know, I love that. That’s one of my favorite things is when I talk to people that have done it like you did, the hard way. I’m like, “Yeah, trust me. Once you get into this you’re going to fall over.” It’s so true. Nowhere else can you get all the counties delivered the same way.

Kyler Dawson:                      Exactly, yeah.

Jill DeWit:                               That’s so good. Thank you, so that’s your back story. Now are you still doing, so tell me about now. Are you still doing three hours a week or has it taken over more? Give us some deals and what’s going on.

Kyler Dawson:                      Yeah. Up until right now, today, it’s just a true side business, but I think here in the next couple weeks I’m going to switch it over to full-time. I’ve built up a little nest egg and I’m going to just dump into a business checking account and I think I’m going to start running with this. I mean, I’ve tested it for a year, so I think that’s news. That’s new news. My wife didn’t even know that, so now all the podcast listeners know.

Jack Butala:                            Talk to us about the deals you’ve done. Did you have good ones, bad ones. Please don’t, we don’t want this to be a commercial, so just completely tell the truth, transparently.

Kyler Dawson:                      Yeah, no I will, no problem. I’ve got all my numbers pulled up right in front of me. Since March of last year I’ve done a total of 13 deals, so about a deal, a deal and a half, a month, and I’ve only sent out one mailer and it was last March.

Jack Butala:                            Wow. Geez.

Kyler Dawson:                      Yeah. It was about 800 letters, and I got 40 back signed PAs for a phone call.

Jack Butala:                            What?

Jill DeWit:                               Wow.

Jack Butala:                            Those sound like our numbers man.

Jill DeWit:                               Yeah.

Jack Butala:                            I’m serious, those are like the Land Academy’s, what we produce personally.

Kyler Dawson:                      Yeah, it was about a 5% return rate which I thought was awesome.

Jack Butala:                            That’s about what we get.

Jill DeWit:                               Yep.

Kyler Dawson:                      Jill, do you remember the picture I sent you of all my letters fanned out and then the Land Academy book right there?

Jill DeWit:                               Yes, I do remember that.

Kyler Dawson:                      I had like 13 letters in one day, and I was like, “Woah. This is happening.” I sent you the picture that one time.

Jill DeWit:                               I do remember that. That was awesome.

Kyler Dawson:                      Right now I’ve got 25 accepted offers, about $30,000 worth of just me purchasing price, just sitting and I’ve just been mowing this list down. I buy one or two a month.

Jack Butala:                            On the same mailer?

Kyler Dawson:                      Yeah. Same county, same mailer.

Jill DeWit:                               That’s so great.

Jack Butala:                            All right, we don’t want to talk about what county it is at all.

Jill DeWit:                               We’re not going to share that.

Jack Butala:                            I’m serious because you’ve obviously, you’ve struck gold.

Jill DeWit:                               This is your little …

Jack Butala:                            And you priced it right. Your first time. Well, no, you had experience with Mark first, so Mark warmed you up. Good, thanks Mark.

Kyler Dawson:                      Yeah, he hooked me up and I came out ready.

Jill DeWit:                               I’ve got to say, I hate to say it’s a starter place, but it’s a good starter place. I’m sure you’d know in SuccessPlant there’s several of you in this same situation that said, “Oh, thank goodness, now I got all my questions answered and I know what I’m doing.”

Jack Butala:                            There’s this old saying in marriage, and it goes like this: “I don’t care where you go get hungry, just come home and eat.” If you go to the gentleman’s club, let’s say for an example, and then you come home and, you know, everybody wins. Thanks Mark for warming Kyler up.

Kyler Dawson:                      Yeah.

Jack Butala:                            He’s with us now.

Jill DeWit:                               That’s so funny.

Kyler Dawson:                      It works, yeah.

Jill DeWit:                               Oh my gosh. All right, give me some numbers Kyler. What was your best deal? Bought for this, sold for that?

Kyler Dawson:                      Well, I mean if it’s okay with you guys I’d like to tell my honest numbers because I know as listeners people just want to hear that. I’m a numbers guy, so I hope this helps make sense to people.

Jill DeWit:                               Please.

Jack Butala:                            Everybody just wants the truth.

Kyler Dawson:                      Yeah, exactly. Of the 13 properties that I bought over the last 10 months, just for the property the purchase price was $16,000. With other fees associated with each of those individual properties, like one of them had back taxes, and then recording fees and just mail costs, I attach each one of those costs to each, you know, specific property, it’s another $2,300, so total cost just for the land, no overhead or anything and then just the mail and everything was about $18,500.

Jill DeWit:                               Okay.

Kyler Dawson:                      My sales price on all 13 of those from $18,500 was $43,000.

Jill DeWit:                               Nice.

Kyler Dawson:                      That’s a net of $24,500.

Jill DeWit:                               Nice.

Kyler Dawson:                      That’s about 133% profit margin average over all of them.

Jack Butala:                            You doubled your money.

Kyler Dawson:                      Yeah.

Jill DeWit:                               Perfect.

Kyler Dawson:                      Yeah, a little over doubled. All of those were cash sales besides two which I’ve got, I collect on those two monthly and it’s the same guy, so it’s convenient.

Jill DeWit:                               Nice.

Kyler Dawson:                      Yeah, with everything else added in, I kept pretty good financials of the purchase price of the program and the membership fees for Land Academy, membership for LandWatch, and all my other fees. Everything ran in the positive. My website, all that stuff. The net that I’ve made after everything’s said and done is a little under $20,000 working two to three hours a week, some weeks zero hours. That comes out to about $2,000 a month I guess, over the 10 months I’ve been doing this.

Jack Butala:                            We can’t pay for publicity like this. I have to say, this was completely unrehearsed and uncoached, and I know that the vast majority of the people, the members that we have, are experiencing something similar to this. I didn’t, we don’t know, we have a couple other people scheduled who are members too and we didn’t talk before this and we don’t. I mean, this is not coached and he could have come on and said, “This thing sucks and you’re an idiot.”

Jill DeWit:                               “You guys stink.”

Jack Butala:                            “You’re funny, but it’s not funny.”

Kyler Dawson:                      Yeah.

Jill DeWit:                               “My wife left me.”

Jack Butala:                            That’s how the next call is going to go.

Jill DeWit:                               Yeah. Well, I’ve got to ask too, were you surprised by anything? I mean, did you just, were there parts of this that you said, “I don’t know how this is going to work but I’m going to do what they say,” or did it all make sense to you?

Kyler Dawson:                      Honestly, after coming from the previous program, it all made sense and it’s just so streamlined and easy and then all the things that you guys keep adding in. I mean, the only questions I have I just go to SuccessPlant and type in a search bar and someone’s already asked it.

Jill DeWit:                               Thank you.

Jack Butala:                            Wow.

Kyler Dawson:                      Yeah, I’m not that active on SuccessPlant. I mean, a lot of people are, but I work on this like one night a week and a little bit on the weekend or something, so I’m just not that active in the community and with my work schedule I can’t jump on those member calls on Thursdays, so I just kind of use SuccessPlant as a Google and type in my question and it’s almost always answered already.

Jack Butala:                            Wow, so it’s Google for land investors.

Kyler Dawson:                      Yeah, exactly.

Jill DeWit:                               It is.

Jack Butala:                            That’s amazing.

Kyler Dawson:                      You can use that.

Jack Butala:                            I am going to, that’s going to be the new tagline. We bought landinvestors.com and we’re moving SuccessPlant. As we speak it’s being worked on right now, moving it to landinvestors.com, just because I think it’s more logical. Man, I’m so glad that, you know, full disclosure, that was Jill’s. SuccessPlant was completely Jill’s idea, and it was at the response of us having to answer too many questions.

Jill DeWit:                               Yeah, well you know what was funny, it was Claire and I talking about stuff and actually I think it was, I don’t know if you remember Claire. She said, “We’ve got to have a way to communicate.” I said, “You know what, she’s right. I’m doing too many back-and-forth emails,” so one weekend Jack threw that together and here we are.

Kyler Dawson:                      Yeah, and it works perfect. I mean, like I said, I don’t always ask the question because I just type it in there and SuccessPlant’s been around so long, it’s almost always answered.

Jack Butala:                            You’ve got these 25 deals laying around, right?

Kyler Dawson:                      Mm-hmm (affirmative).

Jack Butala:                            Do you have, are you going to spend $20,000 or do you have … I’m sure because of the way you’re taking this, you’re taking a very intelligent approach to this. How are you going to do these next 25 deals?

Kyler Dawson:                      I’ve got, ideally I think I’m going to try to buy 10 here in the next few weeks and then I’d like to send out my second mailer here in the next couple of weeks as well because I’d like to just mow through these, I think it’s 28 that I have waiting, pretty quick ideally. Your story is like blowing through 50 and 60, and I’m over here doing one or two and you’re like, “Okay, I’m going to step it up a little bit.”

Jack Butala:                            How is your engineering process? Is there a bottleneck anywhere? Is there anything that you think you can improve on?

Kyler Dawson:                      I would say, I mean, for me doing it part-time not really. It wasn’t, I mean, I could handle it all, but I think whenever I start blowing and going full-time, the only thing I’m worried about is just call volume coming in and making sure I get back to everybody and do the due diligence that I need to on everything, just because I remember from that first mailer I did it was just a mad storm of calls and emails and everything. I think I can still handle it, it’s just getting the processes down and just being more structured, and I’ll have the whole day to do it, so it should be I’m hoping a pretty easy process.

Jill DeWit:                               Well, it just so happens Kyler I can help with that.

Kyler Dawson:                      I know.

Jill DeWit:                               Did you hear what’s coming?

Kyler Dawson:                      I’ve heard, yes.

Jill DeWit:                               Okay, yeah. We will have Jilllive.com to help you out with that should you need it.

Jack Butala:                            Right about the same time you’re going to need it too if it all goes well.

Jill DeWit:                               Exactly.

Kyler Dawson:                      Yeah, I just saw that in the newsletter that you guys sent out.

Jill DeWit:                               Good, I am so glad. What’s your big picture goals? I mean, is this going to replace your day job or are you going to just, what’s the plan?

Kyler Dawson:                      Yeah, that’s the plan. Like I said, I’ve saved up money and I’m just going to go for this full force here in the next couple of weeks because you can only read so many motivational books and business books and hear so many stories from other people in Land Academy until you say, “Why am I not doing this?” I obviously like it, I talk my friend’s ears off about it anytime they ask, and it’s just fun to talk about and it’s easy to talk about, it’s easy to explain. I’ve always been kind of entrepreneurial, so this is just a fun thing for me to do and for me to be able to take it full-time I don’t have any doubts. I mean, I’m obviously a little nervous, but I think I’ve done the due diligence over the last year and I’ve got good financials, and just looking at the numbers it makes sense. The beautiful thing about this too is, I mean, you can sell 10 properties in a month or 30 properties in a month, your overhead does not increase at that same rate.

Jack Butala:                            That’s right.

Kyler Dawson:                      I mean, overhead increases 1:1 maybe, and your revenue is going to increase 1:10, 1:20, so that’s what I love about this too. It’s not like you have to hire …

Jack Butala:                            Do you have an accounting background?

Kyler Dawson:                      A finance background, yeah. I’m pretty familiar with QuickBooks and that’s what I do with my current job.

Jack Butala:                            Remember fixed cost and variable cost analysis?

Kyler Dawson:                      Yeah.

Jack Butala:                            There’s no fixed cost to this.

Kyler Dawson:                      Yeah, I mean, minimal.

Jack Butala:                            It’s odd.

Kyler Dawson:                      Yeah, just the memberships, yeah. It’s very minimal.

Jack Butala:                            Hopefully you’ve got a desk somewhere in your house and that’s the fixed cost and that’s, you know, and a $9 a year domain.

Kyler Dawson:                      Yeah, I mean it’s true. The fixed costs are so minimal it’s beautiful.

Jack Butala:                            You know, when I left my job, here’s my story real quick because it’s very similar to yours. I purchased a portfolio of property, it was all in the same place in Arizona. This is after I did what you did. I was basically at the spot where you are right now. I took the money and I bought, I don’t know, it was like 250 properties all for like $150 bucks each literally. They were near the Grand Canyon and I sold them all while I still had my job and I was doing it on eBay at the time for the most part. Jill’s heard this a million times. Four months later I check my bank account and there’s $560,000 in there. I quit that day. I was like, you know what. Here’s the sentence, it was like I won the lottery. Here’s the sentence that I said in my head. I’m like, “If I actually tried at this instead of just horsed around with it, I could probably quadruple that,” and I did. That’s what happened. I’m sure you’re thinking that too, like man if you really try to go buy some property instead of just fielding the calls sort of half-assed, I don’t mean you’re putting half-assed effort, just time wise.

Kyler Dawson:                      No, that’s true.

Jack Butala:                            You’re going to knock it out of the park if you really try.

Kyler Dawson:                      Well, yeah. You hit the nail on the head. I mean, that’s the difference of doing it whenever I feel like it or just doing it full-time and knocking it out of the park like you said and the numbers are here. I’m looking at black and white numbers here, so they’re there. It’s just a matter of doing it and making a decision, which it’s not an easy decision to walk away from the steady paycheck and the comfort and all that stuff, but when the time’s right it’s right, and if you’re confident then …

Jack Butala:                            Yeah, that’s great man. You haven’t used LetterStream yet either then.

Kyler Dawson:                      I haven’t, no.

Jack Butala:                            That’s life-changing. What a company that is. You know, you probably used ITI the first time?

Kyler Dawson:                      Yes, you had ITI Direct.

Jack Butala:                            LetterStream is, it’ll change your life. Stuff goes out the same day and it’s just five clicks away from sending a mailer out and it’s really cool.

Kyler Dawson:                      Yeah, I’m excited to try it.

Jill DeWit:                               Their customer service is awesome, they love us. They’re really really good.

Jack Butala:                            They’re an IT-driven bulk mail company. We were joking about it around the office because most of the bulk mail companies I’ve ever dealt with whenever we would go in there whoever we meet with has ink on their hands and they’re wearing an apron like it’s 1971.

Kyler Dawson:                      Yeah. I laughed when y’all said that on the podcast I listened to last week or something. I mean, it makes sense.

Jack Butala:                            These guys, it’s like you just walk around and there’s these big square machines and it’s all quiet and everyone’s laughing and we’re having fun, and all the mail is going out and we don’t even know.

Jill DeWit:                               Exactly! They’re doing it right.

Jack Butala:                            It’s like the size of a, it’s not a large operation but there’s a bunch of people just looking at the machines, looking at the screens on the machines saying, “Yep. It’s working again.”

Kyler Dawson:                      That’s awesome.

Jill DeWit:                               That’s something.

Jack Butala:                            Remember the Maytag repairman Jill? We’re old enough for that. There used to be these sad commercials that Maytag is working so well that the Maytag repairman would just be watching TV in his office all day.

Jill DeWit:                               Right, nothing to do.

Jack Butala:                            You’re not old enough for that.

Kyler Dawson:                      I don’t, yeah.

Jill DeWit:                               No? Hey Kyler, do you have any advice for anybody? A year ago when you were thinking about this, do you have something you want to share with anybody in your shoes?

Kyler Dawson:                      Yeah, I mean I figured you might ask this. I just thought about it, I’ve been thinking about it since I knew I was going to do this podcast. There’s a quote that I read every day, it’s one of my favorite quotes from Napoleon Hill, and the quote is, “Don’t wait. The time will never be just right.” I think that’s a trap that a lot of people fall into in not just business but life. You want to have all the answers before you start, you want to have everything lined up, you want to have your bank account, your LLC, or whatever, and specifically in this business you just have to jump in and do it. I mean, action breeds more action and you’re going to make mistakes. I still make mistakes.

I mean, it’s, every time I call a new county there’s something I don’t know. I think my biggest advice is do your due diligence, be comfortable with it. I mean, that’s what I did. I was skeptical at first just like anybody else, but just do it. Just take that first step. If you come to the point where you think it’s not for you then it’s not for you, but you’re not going to know that until you take that first step. I would encourage people not to wait until they have all their ducks lined up in a row. I think if you want to do something just jump in and learn as you go. You’re going to make mistakes, but that’s how you learn more.

Jack Butala:                            You know, that’s what our parents said before we had kids. The time will never be right son.

Kyler Dawson:                      Yeah, I’m still hearing that.

Jack Butala:                            You’re not going to know anything. Once you start that you can’t get out of it, I tried.

Jill DeWit:                               You’re awful Jack. Silly. That’s good, I like that.

Jack Butala:                            That’s great advice.

Jill DeWit:                               You know what’s funny, that’s so interesting because that’s how I come at things too. I mean, you’re going to figure it out, you’re going to make mistakes, you’ve just got to jump in and you hear us laughing about taping things all together, we’re still peeling the tape off of some things around here I’ve got to tell you. One of them is SuccessPlant.

Jack Butala:                            That’s right.

Jill DeWit:                               Right now it’s still kind of clunky, the forums aren’t as great as it could be, but Jack’s going to make it rocking.

Jack Butala:                            We’re not rehabbing SuccessPlant, we’re replacing it.

Jill DeWit:                               It’s going to be awesome.

Jack Butala:                            We’re pulling all the existing data and the back-end database so you can still use the functionality and the search like Kyler is talking about, but it’s all way faster and cooler and cleaner. I’m heavily getting into it, we’re going to release probably six or seven dot coms that are tools, additional tools to help make things easier like engineering, locating property, and on and on and on. I don’t want to go into it too far, but what I’ve learned in the last couple of weeks is that there’s a thing called an MVP in a computer industry or the sky application industry, where you do stuff online, and it’s called Minimum Value Product. Here’s the saying about MVP: If you’re not completely and entirely embarrassed by your MVP, your Minimum Value Product, that you release just to see if it’s going to work, then you’ve done it all wrong. You’ve waited too long to launch it, you’ve developed it too much, and it sounds like what you’re saying, you know, you’ve just got to get out there, run your head against the wall a few times and figure it out.

Kyler Dawson:                      Oh yeah, that’s exactly what I did, because I had no experience with counties, assessor’s offices, or clerks, or land in general. I don’t think I’d ever even seen a deed before in my life before I did this –

Jack Butala:                            Wow.

Kyler Dawson:                      – business, so it was a completely new thing for me. The learning curve was steep, but I think especially with you guys, I mean, the amount of back office stuff you’ll give us, the Land Academy program, it makes it so hard to fail if you give an effort.

Jack Butala:                            Wow.

Jill DeWit:                               Thank you.

Kyler Dawson:                      I mean, it’s a compliment to you guys.

Jill DeWit:                               Wow.

Kyler Dawson:                      You guys keep rolling out new stuff, new stuff, and it just makes everything so easy and helpful. That’s a huge part of why I’m about to take this leap into doing this full-time is because you guys give us so many tools. It makes it hard to fail.

Jack Butala:                            Thank you. I tell you, this program though is not for everybody. I’ve realized that in the last six months. You’re coming at us with a little bit of experience from somewhere else, which is good. I think there were like five things that we said Jill, like four or five things you and I recently sat down and said what are the five things that, you know, you have to kind of have before you’re going to be really good at this. He’s got all of them clearly.

Jill DeWit:                               Yeah, he does.

Jack Butala:                            One was a little bit of experience somewhere else. Not necessarily with an educator but like flipping houses let’s say.

Jill DeWit:                               Right.

Jack Butala:                            Another one is you’ve got to be real comfortable with numbers and data and spreadsheets and stuff. If you come into this with us or anyone else learning about spreadsheets and numbers it’s just not, you’re doing it too soon. Some people are, we all know people that are not numbers people, and quote unquote, I heard this recently. Someone said, “Excel is a mystery to me.”

Jill DeWit:                               Someone said that?

Jack Butala:                            Yeah.

Jill DeWit:                               Oh, that’s interesting.

Jack Butala:                            I said, “That’s good. Keep moving,” because this isn’t going to work for you. We don’t teach Microsoft Applications here.

Jill DeWit:                               Exactly.

Jack Butala:                            This isn’t freaking Romper Room.

Jill DeWit:                               That’s right. Oh my gosh, that’s so good.

Jack Butala:                            He’s probably too young for Romper Room too.

Jill DeWit:                               Oh gosh.

Kyler Dawson:                      Yeah, I’m not familiar with that.

Jill DeWit:                               You’re dating yourself. I don’t know Romper Room Jack.

Jack Butala:                            Romper Room was maybe an East Coast thing.

Jill DeWit:                               I do.

Jack Butala:                            Romper Room was like a show for toddlers, like little tiny four-year-olds. It’s like Barney.

Jill DeWit:                               You could say Sesame Street, everybody knows about Sesame Street.

Jack Butala:                            Okay, Sesame Street.

Jill DeWit:                               Oh my gosh.

Kyler Dawson:                      Yeah, that one works better than Romper Room I think.

Jill DeWit:                               Yeah, data, there were a couple of things. You have to be comfortable with data, if you have some back experience it helps. One of the other things too is have some finances. You’ve got to be able to –

Jack Butala:                            Time and money.

Jill DeWit:                               – devote something, because you know Kyler. That program takes a little while to get through. There’s a lot of information in it, and I don’t know, is it 10,12 hours?

Jack Butala:                            Yeah.

Jill DeWit:                               Then you’ve got to have money to, when you pull the trigger, send a mailer and you’ve got to have some money to buy some property to get going. The last thing we thought, if people have had their own business that’s like a bonus if they’ve had their own business.

Jack Butala:                            Oh yeah, that’s right.

Jill DeWit:                               That is the thing that really –

Jack Butala:                            That was an option at the end.

Jill DeWit:                               – will help.

Kyler Dawson:                      I agree, because you have to make all the decisions. You don’t have a boss to say, “Is this right or is that right or should I be doing this?” I understand that side of it for sure.

Jill DeWit:                               Exactly.

Jack Butala:                            Right. We’ve got a couple of members who are walking around like Eeyore right now. Does that date me?

Jill DeWit:                               Oh my gosh.

Jack Butala:                            Do you know who Eeyore is Kyler?

Jill DeWit:                               He knows who Eeyore is.

Kyler Dawson:                      Yes I do.

Jack Butala:                            All right, from Winnie-the-Pooh?

Kyler Dawson:                      I do know.

Jack Butala:                            Winnie-the-Freaking-Pooh. We have a couple of people just walking around like Eeyore, like, “Oh man, I don’t know.” I’m like, you know, I’m ready to … nevermind. There’s always one person. Always.

Jill DeWit:                               Well that’s okay.

Jack Butala:                            No it’s not.

Jill DeWit:                               That’s all right. No, no, no.

Jack Butala:                            That’s not okay.

Jill DeWit:                               That’s why we have a small group, and this is really good. You know what? Everyone, everyone, everyone. The cream rises to the top, it really does and that’s where you are Kyler, and that’s awesome. You’ve got it and you’re going to grow and get better and bigger and then you may have a deal someday that you need a little extra help or you need some finances or something, and that’s why we’re here. You can lean on us. We want to. You’ve got a big deal, we can all do it together. Whatever. It’s good.

Kyler Dawson:                      Yeah, definitely.

Jack Butala:                            Are you familiar with our membership levels Kyler?

Kyler Dawson:                      I literally was just looking through those the other day when I was cruising though the website, but I didn’t, it was a glance through each of the different things.

Jack Butala:                            Okay, I’m going to fast track you through there.

Kyler Dawson:                      Okay.

Jack Butala:                            We don’t, we’re not active yet, but there’s green, silver which is what you are, which is what everyone is because we haven’t released the next ones. We will soon though. After silver is gold, and then platinum. These are all designed to remove the, it’s all providing you more resources to make you more efficient as you do the more number of deals. Then ultimately black, which is invite only, a black level member. They’re all modeled after the American Express card colors. Black level members, we’ve got a couple people in the group that are just knocking it out of the park and real positive about it like you are, and we’re doing some deals together. I’m going to fast track you up there.

Kyler Dawson:                      Okay.

Jack Butala:                            You’re invited if you want to be there.

Kyler Dawson:                      Wow, thank you so much.

Jack Butala:                            It doesn’t mean we’re going to do a deal next month, it just means that you just have the right attitude and the right, you came into this with the right skill-set and it’s fun talking to you. That’s a lot of it. I don’t want to sit and talk with people that are no fun.

Kyler Dawson:                      Well I appreciate it. Thank you so much.

Jack Butala:                            Did you ever try to a deal Jill with somebody, or anything with somebody that it’s just like, “Yeah you’re brilliant and this thing’s working, but man, it just sucks.”

Jill DeWit:                               It’s painful, yeah totally. Oh yeah, I have. Once. I only usually try to deals with those people once.

Jack Butala:                            Yeah. We have three kids and one of them is just like that. I’ll never tell which one.

Jill DeWit:                               You’re silly.

Jack Butala:                            All three of them will wonder, “Is it me or not? Is it me?”

Jill DeWit:                               You’re awful. Silly.

Jack Butala:                            Congratulations man. Outstanding.

Kyler Dawson:                      Yeah, thank you so much and like I said, you guys are a big reason for this obviously, so I’m really appreciative of everything you guys do for us in the community, so from the bottom of my heart, y’all are awesome.

Jack Butala:                            That’s wonderful.

Jill DeWit:                               Thank you.

Jack Butala:                            Hey, can we do this in like six months again and check back and see how it’s going?

Kyler Dawson:                      Oh yeah, I think that’d be great. Yeah.

Jill DeWit:                               Awesome. Keep sending us … Hey, you know, the reason we keep creating these things is when you let us know what you need, so as you start moving up here and using different things and engineering help is coming and all that stuff, you think of something, please let us know.

Jack Butala:                            Yeah.

Kyler Dawson:                      Yeah, I’d love to. Like I said, I’m about to be a lot more involved, so I’ll be happy to.

Jill DeWit:                               Cool, awesome.

Jack Butala:                            Great. If you need anything give me an email directly, personally.

Kyler Dawson:                      Okay. Yeah, I can definitely do that.

Jack Butala:                            Thanks again Kyler, have a good day.

Jill DeWit:                               Thanks Kyler.

Kyler Dawson:                      Yeah, thank you guys.

Jack Butala:                            All right, bye.

Jill DeWit:                               Bye.

Kyler Dawson:                      Bye.

Jack Butala:                            What a good guy.

Jill DeWit:                               Aw, that was so much fun. I love that he was all ready and had his numbers for us and I wrote them down.

Jack Butala:                            Yeah. I did not expect that at all.

Jill DeWit:                               That was so cool.

Jack Butala:                            You know what we did is we just, we asked the senior manager Aaron in our Land Academy office to reach out to anybody who wants to do a podcast, any member. We didn’t pick and choose somebody who we thought would be, who has had success with it. They randomly responded, so there’s three or four other people we’re going to do this with soon here, this week.

Jill DeWit:                               I’m so glad.

Jack Butala:                            Man.

Jill DeWit:                               I love it. Well, I’m just cracking up too when you really think about it. I’m really, right now I’m focused on his numbers that, I mean, he really did one mailer and he’s still been going, so he’s going to get two years out of one mailer almost if he wants.

Jack Butala:                            That’s like us.

Jill DeWit:                               He’s going to step it up now. My other thing I love is, because this really comes up often, is the time commitment. Kyler just shared exactly, “I do two to three hours a week, sometimes zero, and in the whole process I was all in $18,500 and I made $24,500.”

Jack Butala:                            Yeah. You wrote this down.

Jill DeWit:                               I did. He said, you know, “At the end I have $43,000 now, so 133%.” That’s where you’re like, “You know numbers.” He’s like, “Yes, I’m a finance guy.”

Jack Butala:                            Well at $40,000, and his expenses are obviously being paid by his job, I mean, not his expenses but his regular bills, like his electric bill, he’s going to be able to easily buy 25 more properties with that cash and turn them quick. If he doubles it there now he’s looking at $80,000, and then $160,000, and then pretty soon $500,000.

Jill DeWit:                               Oh yeah.

Jack Butala:                            I mean, it’s pretty, that’s what happened. That’s what happens.

Jill DeWit:                               Yeah.

Jack Butala:                            You know what happens Jill I really think? I was just thinking about this throughout the whole call. I’m so glad we instituted this thing, this call with our members, because like everything, the real negative stuff gets to us first. There’s not much negative stuff, but when someone’s got trouble.

Jill DeWit:                               Things don’t work sometimes.

Jack Butala:                            Right, but it’s so nice to hear positive, just a half hour of positive.

Jill DeWit:                               Exactly. Well, Kyler is a good one too and I know that is true that there’s a lot of people that read SuccessPlant that they aren’t real vocal on SuccessPlant. I know there’s a lot of folks there, and Kyler’s like, “Oh I’m there, I’m just not real vocal.”

Jack Butala:                            I wonder how many people are out there that are not members.

Jill DeWit:                               Oh, totally.

Jack Butala:                            I love that.

Jill DeWit:                               Oh, I know.

Jack Butala:                            They’re not members of Land Academy, maybe they got a subscription to RealQuest themselves. I’m not sure why, it would be twice as expensive, but it doesn’t matter. I bet there’s a lot of people that are completely off of our radar that do well.

Jill DeWit:                               They’re just flies on the wall and doing really well.

Jack Butala:                            Yeah.

Jill DeWit:                               I love it.

Jack Butala:                            Me too.

Jill DeWit:                               That’s good. I’m happy to help. You know, that’s great. That’s why we’re here. Join us in another episode.

Jack Butala:                            I’m all disheveled.

Jill DeWit:                               You are not. You did great. No, that was so good. Great call, glad we did this. Thanks Jack.

Jack Butala:                            Information and Inspiration to Buy Undervalued Property.

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